Simon Ellson

Senior Partner & Head Coach

Simon specialises in strategy for growth, his broad business knowledge means that there is rarely a challenge in business that he hasn’t faced. This together with 5 businesses of his own means he has developed a knack for spotting problem(s) within your business. Simon will work with you to help identify the challenges and then develop a strategy to resolve, develop and improve in those critical areas across the whole business. It doesn’t matter if you are a business of 2 people or 200, the answers are often the same.

Personal Attributes

Recognised for his patience and measured approach to every day challenges and problems, Simon’s ability to grasp complex issues and to simplify them down to a manageable set of tasks is unique. As your coach, you won’t be disappointed by his ability to help you to define practical actions and strategy and then hold you to account to deliver, even on the simplest of tasks.

Simon Ellson is a Certified DISC & Motivators Practitioner.

DISC assessment predicts “how” someone will behave, the Motivators assessment explains “why”. A helpful tool in understanding a work team, a sales relationship, a leadership position, or other relationships.

Industries Simon has coached

  • IT
  • Software
  • Tech
  • Retail
  • e-Commerce
  • Marketing
  • Manufacturing
  • Food & Beverage
  • Bespoke & Corporate Events
  • Digital Video & Audio Production
  • Virtual PA services
  • Architecture / Planning
  • Education & Tuition

James Gentle

Partner & Business Coach 
After enjoying 25 years of rich industry experience as a business leader and innovator, I’m now dedicated to helping others. I am here to help business owners make a meaningful difference to their business, their brands and their lives. My mission is to help business owners grow their business profitably and live their lives more pleasurably. I am focused on supporting business owners and SMEs in the local community.

I am here to facilitate change, so business owners like you can make a meaningful difference to your business and your life. After enjoying 25 years of rich industry experience as a business leader and innovator, I’m now dedicated to helping others.

James Gentle is a Certified DISC Practitioner.

DISC assessment predicts “how” someone will behave, the Motivators assessment explains “why”. A helpful tool in understanding a work team, a sales relationship, a leadership position, or other relationships.

Gary Hales

Partner & Executive Business Coach 

I am an International Business Coach and business growth specialist who acts as a coach and mentor working with business owners, founders, CEO’s, MD’s and other senior executives to help lead, fix, improve and grow their business.

Having held senior executive positions all over the world (UK and Europe, Middle East, Africa, Caribbean) for the past 20 years, as a qualified coach I apply my knowledge and expertise to help leaders be more successful and happier, using the quickest and most efficient path possible.

My clients experience amazing improvements in their productivity, time management, motivation, leadership skills, flexibility, goal attainment, creativity, stress reduction and work/ life balance

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Contact info

West Herts 01442 773310 | West Dorset 01305 566150

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West Herts - ActionCOACH
ActionCOACH West Herts | 68 High Street, Tring, HP23 4AG |

ActionCOACH West Dorset Ltd | 6 Crown Square, Poundbury, Dorchester, DT1 3EN